Not advertising is racist?
The Marvel Cinematic Universe fandom is certainly a strong and powerful one. Social media is coming to the defense of the upcoming film “Shang-Chi and the Legend of the Ten Rings” after several fans noted that Disney isn’t putting enough energy into promoting it.
TikTok users have claimed that the lack of marketing for the film seems to have something to do with race.
Marquez Pereira shared his views on the platform and several other fans took to the comments to also question the lack of promo. The video has over 806,000 views and 252,200 likes.
“The fact that ‘Shang-Chi’ is like the least hyped movie feels racially motivated,” Pereira wrote in the quick clip. One user wrote, “They only care about Asians when it’s anime or K-pop … yknow [sic] aesthetic.”
Another TikToker added, “Don’t think it’s racially motivated but I think it’s cause they’re spending so much of [their] teams effort on Disney+.”