DISNEY’S WOKEST “SNOW WHITE” HEADED FOR MASSIVE BOX OFFICE MELTDOWN!
Well, folks, the numbers are in, and it’s not pretty for Disney’s latest cinematic endeavor, “Snow White,” starring Rachel Zegler. It looks like this could be the ultimate example of get woke go broke! Remember that infamous tweet from Rachel Zegler? It might just be the most expensive tweet of all time, potentially costing this film an astronomical sum.
Let’s dive into the grim details. Initial reports had “Snow White” bringing in $43 million domestically, but the actual figure is even lower, sitting at just $42.2 million. It even missed the lowest projections. The international and worldwide box office numbers are also underperforming, with the global take at $86 million, below the reported $87.3 million.
But here’s where it gets really shocking: the budget wasn’t the previously reported $270 million. Brace yourselves – it’s a whopping $370 million! And that includes a massive $100 million marketing campaign that clearly failed to resonate with audiences.
Now, let’s talk about the break-even point. As we always say, you need to roughly double the production budget because the theaters take about half of the box office revenue. So, with a $370 million budget, “Snow White” needs to rake in around $740 million just to break even.
Industry insiders, according to The Hollywood Reporter, estimated that the film needed at least $500 million to reach a “safety net”. However, with poor ticket sales and weak word of mouth, some projections suggest it might only gross between $300 to $400 million. If it lands on the lower end of that estimate, say $350 million, this movie could be staring down the barrel of a $400 million loss. Even if it manages $400 million, the loss would still be a staggering $340 million.
It’s not just the box office numbers that are tanking. The critical reception has been dismal, with the Rotten Tomatoes score from critics now sitting at a low 42%. While the fan score is higher at 74% and the CinemaScore is a B+, the IMDb rating has plummeted to a disastrous 1.7.
The controversies surrounding Rachel Zegler have undoubtedly played a significant role. Remember the social media fiasco? Reports even surfaced that Disney reprimanded Zegler and wanted her to delete posts that were allegedly causing threats to Gal Gadot. Zegler also reportedly made a divisive comment about Gadot after their Oscars appearance, leading to a falling out. Variety reported that Zegler called Gadot a “professional pageant queen” in an Instagram reply.
Adding fuel to the fire, there were reports of tension between Zegler and Gadot due to their differing views on the war in Gaza, especially after Zegler wrote “Free Palestine” on X around the time the trailer was released. Producer Mark Platt reportedly even flew to confront Zegler about it. Disney ultimately decided to have the two actresses do most of their press separately.
The situation reached a point where Disney seemingly gave up all hope that the film could overcome the negative backlash. The premiere was scaled back, and Zegler and Gadot were reportedly kept apart.
And speaking of the backlash, have you seen the photos of empty theaters during “Snow White” screenings? One image even shows Rachel Zegler herself watching the movie in a completely empty theater. It’s a brutal visual representation of the film’s failure. The negative buzz has become so intense that entire channels are being created to discuss it.
The Monday box office drop was a staggering 76% from Sunday, even with many people still on spring break. This movie desperately needed “legs” at the box office, but with negative reviews and ongoing controversy, that seems highly unlikely.
It’s a truly remarkable anti-performance, and while some might dismiss social media chatter, our own reach proves that the negative buzz surrounding “Snow White” and Rachel Zegler has been massive. It’s clear that a significant portion of the audience has decided to skip this one. This could very well be a cautionary tale for Hollywood: get woke, go broke is looking more like a reality than ever before.